There are so many combinations to choose from when it comes to the promotions mix. That’s why PSA introduced the Interactive Cash Card (ICC), a unique dynamic program developed to grab the consumers’ attention, build brand awareness, while increasing store traffic.
The process is simple and the results are phenomenal.
• Drive consumers to a website to collect demographic data
• Drive consumers into your Retail Stores, Web or e-commerce sites
• Increase store traffic on certain days or even be as specific as time of day
• Incent clients to sign up for specific services
• Leverage the data to build a long term one-to-one relationship and dialogue with customers
• Reward loyal customers with special offers and communications at the point-of-sale, through the mail or electronically
Studies have proven that plastic cards hold an innate value in the minds of the American public. Create the brand equity that you deserve while developing greater retail intimacy. Start reaping the rewards of double digit response rates today!
